Sasha Zhylyayev

He has been working in marketing, branding and digital promotion for more than 20 years with a focus on retail and E-commerce.
He started his career as a promoter in the little-known stores Faina and Telesvit, which later became the company N1 in sales of electronics and home appliances Comfy. Moreover he headed the Digital and Brand Marketing department at this company. After 18 years of work at Comfy, he moved from Dnipro to Kyiv and was involved in brand development at EVO (Prom, Shafa, Kabanchik). Now Sasha is the CMO of the largest network of cinemas in Ukraine- Multiplex.